Description

The Director serves as a strategic, creative, results-oriented, and visionary leader who can design, organize, and execute inspiring storytelling efforts to engage internal and external audience groups.  A significant amount of time will be spent on both creative and critical content writing for the Dean's Office  and college of medicine leadership.  The director has oversight of the strategic and integrated communications plan for Central Michigan University's College of Medicine, with campuses in Mount Pleasant and  Saginaw, MI, and its clinical enterprise-CMU Health. The individual will guide external and internal communications ensuring messaging and branding consistency with collaborative integrated marketing  communication strategy and manage media relations.  This position requires exceptional technical and creative writing skills. Ability to create, write, and edit branded copy for a variety of audiences across print and digital channels including email, web, print, social media, and advertisements.  Director will work in partnership with University Communications to ensure appropriate brand voice and tone based on audience, channel and marketing strategy the writer shapes CMED's brand narrative to engage readers and inspire action.

The Central Michigan University College of Medicine welcomed its inaugural class in the summer of 2013.  CMED’s mission is to educate diverse students and trains culturally competent physicians to provide comprehensive care and services to underserved populations in Michigan and beyond.  Students admitted into the medical school learn from a curriculum designed to prepare them to practice in these areas when they complete their residency training. This curriculum uses advanced technology, including state-of-the-art simulation and clinical skills labs. The College is accredited by The Liaison Commission on Medical Education and has experienced significant growth since its founding and continues to invest in its capacity to provide exceptional education and training to its students.
As a Central Michigan University benefit-eligible employee, you will receive a robust benefit package that offers a variety of choices.

These benefits combined with your pay provide a compensation package that can be customized based on individual choice and personal preference.  Along with medical, dental and vision insurance  CMU offers a generous retirement contribution, professional development funding, tuition benefit program and health and wellness program.  CMU currently offers a flexible work environment.

Requirements

Required qualifications

• Bachelor's degree in public relations, communications, journalism, English, writing or related field.
• Four years of relevant experience related tot he duties and responsibilities of this position.
• Exceptional writing and editing skills.
• Ability to tell compelling stories across a variety of platforms (social, web, email, etc.), reaching diverse audiences in meaningful, engaging ways.
• Proven project management expertise-ability to effectively manage multiple projects, prioritize, stay organized and meet deadlines.
• Knowledge of integrated marketing communications best practices.
• Experience following style guides and graphic standards manuals to achieve consistency in text and graphics for print and web.
• Demonstrated problem-solving skills.
• Excellent interpersonal, verbal, and written communication skills.
• Working knowledge of computer applications.
• Ability to project a positive and professional image.
• Ability to perform the essential functions of the position.